72 free UX design patterns for the circular economy
/ German Ecodesign Award 2023 / Winner “Service”
/ German Designers Club 2023 / Award
/ What Design Can Do “Make it Circular” 2023 / Finalist
/ Part of the Ellen McArthur Foundation community
Consider Alternative Purchase Pattern
Use this pattern to inspire your customer to consider alternative ways to purchase the product like co-ownership or product-as-a-service.
Consider Product as a Service Pattern
Use this pattern to nudge your customer to subscribe to the product instead of buying it.
Consider more durable Product Pattern
Use this pattern to show your customer the advantages of purchasing a more durable product compared to buying several inferior products over a period of time.
Consider Co-Ownership Pattern
Use this pattern to inspire your customer to purchase and own a more durable but also more expensive product with others.
Reduce Accessories Pattern
Use this pattern to enable your customer to exclude accessories from his purchase that he already owns.
Reduce Returns – Checklist Pattern
Use this pattern to help your customers to reduce returns. The Checklist Pattern is best for products that are returned for several different reasons.
Reduce Returns – Forced Size Check Pattern
Use this pattern to help your customers to reduce returns. The Forced Size Check Pattern is best for fashion.
Reduce Returns – Compensation Pattern
Use this pattern to help your customers to reduce returns. The Compensation Pattern can be used in any industry.
Reduce Returns – Local Storage Pattern
Use this pattern to help your customers to reduce returns. The Local Storage Pattern can be used to let customers send unwanted products peer-to-peer.
Discount for Learning Pattern
Use this pattern to reward your customers for learning how to dispose packaging the right way.
Reusable Packing – Free Service Pattern
Use this pattern to nudge customers into ordering with a reusable packaging.
Reusable Packaging – Discount Pattern
Use this pattern to nudge customers into ordering with a reusable packaging.
Circular Mode in Shopping Cart Pattern
Use this pattern to nudge customers into a maintenance program while shopping.
Post Purchase Circular Instructions Pattern
Use this pattern to show your customers right after purchase how to get the most out of their product – in the most circular way.
Name your Product Pattern
Use this pattern to make your customers bond with their product by giving it a name.
Product Import – Online Purchase
Use this pattern to make it easy for your customers to import products into any kind of digital service.
Product Import – Offline Purchase
Use this pattern to make it easy for your customers to import products into any kind of digital service.
Product Import – QR Code Packaging Pattern
Use this pattern to make it easy for your customers to import products into any kind of digital service.
Product Import – RFID Pattern
Use this pattern to make it easy for your customers to import products into any kind of digital service.
Circular Mode Pattern
Use this pattern to support your customers in keeping their products in the best shape and in the cycle.
The Library is financially supported by
Project partners
Awards
Featured by
Voices from the Experts
-
„Really cool concept for helping designers and businesses embrace the Circular Economy and a concept that could be rolled out across different design disciplines as well.“
LEYLA ACAROĞLU / TED speaker, United Nations „Champion of the Earth“ CEO of creative agency Disrupt Design
-
„This is a fantastic enabler for greater customer adoption of circular services.“
JOE ILES / Circular Design Programme Lead Ellen MacArthur Foundation
-
„Wonderful project that rightly states that the UX patterns for online shopping need strong competition from equally well designed circular patterns.“
BAS RAIJMAKERS / Owner and Creative Director STBY London and Amsterdam